Great series of ads by DDB for the MMR 1501 electric food chopper. From The Inspiration Room:
Bosch is promoting the 550 watt MMR 1501 electric food chopper with a print advertising campaign featuring terrorized vegetables. Three vegetables, a capsicum (bell pepper), pumpkin and lettuce, are presented cut in half to reveal a scream-like appearance, what Ads of the World labels “Veggi Fear”.
Wonderful, evocative advertising. Made me smile. (link via)
